Rocky Mountain Technical Marketing

Thought Leadership for a Complex World

Business Startup Support

Most new entrepreneurs who chose to start a business don’t know what they don’t know.  They have a brilliant idea for a product or service which fills a need in the marketplace.  They often have technical skills, but don’t appreciate the importance of management.  They don’t know how to raise capital.   They don’t appreciate the value of a business plan,  and they don’t know how to build one.  And they don’t know how to protect the intellectual property at the heart of their innovative approach.

Rocky Mountain Technical Marketing, Inc. (RMTM) provides startup businesses of all sizes with the targeted strategic discipline to raise financing and launch successful operations.  We have helped startups to raise hundreds of millions of dollars in first-round financing and developed business processes to effectively execute the business plan.

RMTM business startup support services include the following:

 

Business Plan Development

  • Build comprehensive business plans that demonstrate value and credibility to all prospective stakeholders (e.g., financiers, executives, board, staff, the press)

 

Intellectual Property (IP) Assessment

  • Evaluate client patents, trade secrets, copyrights to determine criticality to business
  • Conceive extended applications/markets for existing client IP
  • Assess competitive work-arounds that pose a threat to client IP

 

Intellectual Property Protection Strategy

  • Assist in design of IP protection strategy (e.g., legal protection, first-to-market) to exert/maintain competitive advantage

 

Implementation of programmatic discipline

  • Define key performance measurements
  • Define organizational requirements
  • Design business structure
  • Design high-level business processes
  • Design business process management strategy